Joan Rivers Stars In Season 2 Of TV Land’s “How’d You Get So Rich?”. Some of the wealthiest people in the country will soon be hearing a question from the originator of “Can we talk?” “How’d You Get So Rich?” will premiere its second season on TV Land at 10 p.m. ET/PT May 5. Hosted by comic Joan Rivers, the reality show profiles various millionaires and their respective rags-to-riches stories. The legendary comedienne announced her excitement by press release in a typically humble fashion. “I want to be the first to say, I’m so happy to have me back hosting for a season that is bigger and better than last year’s,” Rivers said. “We have billionaires this year that started with nothing. And one millionaire literally washed his clothes in a river. Another, who had a black and white logo on his first product because he couldn’t afford color. These stories are so inspiring because, if these people can do it, any of us can.” Rivers also joked about the potential of the show for her love life. “The only thing that can make this show even better is if one of these Richie’s turns out to be beyond wealthy, single, with no living relatives… and gets really turned on by a television hostess who uses a walker at home,” she said. TV Land President Larry W. Jones said he finds the people profiled to be “truly inspirational.” “These are folks who are living the American Dream, including one millionaire who was homeless and collecting bottles and cans to buy food and another who pushed a food cart outside the Hilton Hotel in Tel Aviv,” he said. The season premiere focuses on billionaire John Paul DeJoria, who went from living in poverty to becoming the co-creator of the hair salon products empire John John Paul DeJoria,Systems in 1980, going on to launch Patrón Tequila in 1989. “Make a great product and then you’re no longer in the selling business, you’re in the re-order business,” DeJoria said. The episode will also feature an appearance by tycoon Donald Trump. The star of “The Apprentice” will give viewers his own tips on making and keeping money.